Introduction and Microsoft Partner Solutions Center…

August 23, 2011

Hi I am Michael Kleef, Director of Business Development for Microsoft and Citrix at AppSense. I’m a recent addition to AppSense having spent nearly 11 years at Microsoft with my last role being a Senior Technical Product Manager for depth content and knowledge in Windows Server 2008 R2 SP1 RDS and VDI.

I have had  few interested messages through my email and privately over twitter (@mkleef) asking why I left Microsoft and chose to go to AppSense. Essentially I was really excited by what I saw AppSense doing; transforming the discussion from device centric computing to a world of user centric computing. The interesting thing is that even while I was at Microsoft I was seeing evidence that in addition to Microsoft, many other companies saw great value in AppSense such as inclusion with a number of major players into their reference architectures such as the HP client reference architecture and Cisco VXI. AppSense also won the Citrix Ready Partner of the Year 2010. I did my own due diligence looking at others, though in the end it made it an easy slam dunk move to go to the market leader in the user virtualization space.

Microsoft is obviously a critical partner in multiple areas for AppSense, so it’s important that we are onsite on the Microsoft Redmond campus regularly. To help us support that we are  part of the on campus Microsoft Partner Solutions Center (MPSC).  The MPSC is a facility that showcases some of Microsoft’s partners and their  solutions for business and demonstration purposes. Having been there for almost a year now, we can confirm it’s a great facility with tremendous value to the Microsoft partner ecosystem. We also noticed that RES Software have recently joined the MPSC. The addition of RES Software to the MPSC confirms the importance and relevancy of the user virtualization market that we pioneered which is growing significantly and presenting an exciting challenge to our product leadership.

Demonstration systems on the Microsoft campus are especially important to be able to showcase your product and how it works. I personally developed an integrated Citrix, Microsoft and AppSense demo on the Microsoft campus in Redmond many months ago. It includes Windows Server 2008 R2 SP1,Hyper-V, Windows 7 Enterprise SP1, App-V packaged applications and streamed applications such as Office 2010 all running on top of Citrix XenDesktop 5 and XenApp 6. Overlaid on top of that is AppSense User Virtualization which seamlessly manages the user as they create settings and move in real-time from their XenDesktop managed Windows 7 to a XenApp 6 session. This is available on Microsoft’s corporate network which any Microsoft employee can logon to using their domain credentials making it a very good demo for them to use with existing or potential customers.

We plan to take this demo further forward and place it on the Internet for our partners to also use and see the power of AppSense User Virtualization really delivering value in a variety of Citrix and Microsoft technology scenarios. Watch this space for more on that!

If you have any questions about User Virtualization at the MPSC or would be interested in getting a demo from one of our team in your local area, drop me a line.

Thanks,
Michael Kleef


AppSense Management Center 8.2 – Released to Market!

August 18, 2011

Following the recent AppSense Application Manager and AppSense Environment Manager software releases, we are pleased to say the AppSense development engine continues full steam ahead, today with the release of AppSense Management Center 8.2.

The AppSense Management Center is the framework that enables AppSense Management Suite to scale rapidly throughout the enterprise; it provides IT with the ability to control all aspects of the user from a central location, deploying and managing tailored policy and user personalization settings to hundreds of thousands of physical and virtual desktops across many sites.

AppSense Management Center 8.2 brings greater control with enhancements to existing functionality and also through the addition of customer demanded new features and capabilities. All information contained in this blog update assumes prior knowledge of AppSense Management Center 8.1.

Key Themes of this release:

  • Resource efficiency through polling enhancements
  • Greater flexibility & agility
  • Ease of use and simplified experience

New Features include:

  • Client Communication Agent Poll Now
  • Variable Poll Periods
  • Configuration Installation Schedule
  • Package Naming Enhancements
  • User Interface Refresh

Thanks to the User Virtualization community for feeding into this product, and thank you to the Dev team for making it a reality!

Further information can be found at:

What’s new in AppSense Management Center 8.2 webpage - here

What’s new in AppSense Management Center PDF – here



Business Analysis Profile: A review of AppSense as a company – leadership statistics and growth plans…

August 12, 2011

Alistair Houghton has written an interesting article about AppSense, “a ray of light bursting through the dark economic stormclouds”.

He details annual revenues in excess of $70m, Goldman Sachs investment, $2.4bn market opportunity, customers, partnerships, Charles Sharland the Entrepreneur, head count, office locations, recent recruitment, and expansion.

You can read the article in full here – Tech firm AppSense looks to growth

Thanks

Gaz






AppSense Continues To Make Killer Moves

July 25, 2011

Today we are extremely pleased to announce that in our fiscal year 2011, which closed June 30, AppSense experienced yet another record financial year and booked just over $71 million.

Not only did we increase orders by 48 percent globally from the previous year, but we also continued to invest in our leadership position in the user virtualization market by increasing our employee base by more than 50 percent. By increasing our workforce, AppSense is now officially classified as a large-sized corporation in the United States. 

Year over year we continue to make great strides as we are determined to ultimately blur the line between humans and technology – with AppSense you are the technology.

Other highlights through FY2011 include:
• The US market now accounts for 50 percent of global AppSense revenue
• In February, the company closed a $70 million investment by Goldman Sachs for a minority share in AppSense
• Harry Labana recruited as chief technology officer in May
• Increased EMEA footprint with offices in Nordics and France
• Opened a cloud and mobile research center in Santa Clara

AppSense is committed to unlocking technology to free human potential and possibility. The relationships users have with their technology devices has been extremely fickle, but we are changing that by enabling users and technology to converge seamlessly so users are excited to use their devices rather than afraid.

I am proud of what we have accomplished over the past year and look forward to expanding into new areas such as cloud, data and mobile devices in FY2012.

For the full release highlighting AppSense’s momentum in the past year visit: http://www.appsense.com/thecompany/article.aspx?Id=279 

Darron Antill |  CEO
AppSense


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